Our Team

Rob Alstrin has taken his experience in high tech, marketing, distribution and sales and coupled it with his charming personality to revolutionize the way Northwest wines move

With a degree in Wine Marketing Rob has worked his way through various positions in sales, marketing, distribution and operations and become a key figure in the wine industry both regionally and nationally. Often referred to as an expert in wine distribution and marketing, Rob has put to work his passion for the region and knowledge of the global market to create Northwest Core Collection.

Rob’s built his sales foundation as Director of Sales with Breamac Electronics and as Director of Operations for a high-end wine distributor in Florida. However, the lure of the Northwest was too great and through relationships with several Oregon wineries, Rob was quickly recruited by Domaine Serene Winery as the Vice President of Sales and Marketing. Rob saw the company grow tenfold while solidifying his own place in the wine business. Rob spent months on the road building the brand and promoting Northwest wines.

In 2005 Rob leveraged his experience and relationships with some of the region’s premier wineries and opened his own business.

A major contributor to the wine industry, Rob has served on the board of Oregon Pinot Camp, is a frequent speaker at industry events, and is the Japan market advisor for the Oregon Wine Board. Rob’s passion for Northwest Wines is displayed in his ability to make wine move nationally and internationally.

While Rob still spends his fair share of time on the road, he has assembled a skilled sales forces allowing him to spend more home with his two children, Isaac and Nicole.